Labster: 1 Million & Beyond
The brief
It had been a huge year for Labster. With their virtual labs, science education can take place anywhere, anytime. An amazing democratic resource for students amidst a global pandemic. Labster enlisted the help of Forgather to celebrate their 1 million student milestone with a team get together – although by the time we got to celebrating they had hit 2 million!
The solution
The chance to gather in person was just not possible, so Forgather moved the festivities online. We brought together 157 Labster employees across 19 different countries to celebrate their successes whilst enjoying cakes in Copenhagen, breakfast in Boston, dessert in Bali, and so on…sourced and sent by us.
Our role
Mindful that people were joining from many different time zones, we designed and delivered pacey and engaging content, keeping Labster people at the core of the programme. The continuous cheering and words of appreciation that zipped through the chat gave a real buzz to the event. Whether people were just waking up or ending their day, the enthusiasm was contagious.
Forgather managed crowd sourced videos (which made the client cry with pride!), combining footage from both bashful and boisterous Labsterians. We worked with Labster employees all over the world to deliver live panels where they shared stories and experiences from their Labster journeys. These panels, coupled with breakout lounges and speed networking opportunities, created a real sense of camaraderie and fun.
As our client noted, we made their HR team look like superheroes – job done!
Proud moments
Giving people the chance to meet with someone they might not have otherwise – 147 connections were made during the speed networking rounds, or the “colleague raffle” as one person termed it.
Creating a strong sense of engagement and involvement – the energy and enthusiasm from employees was contagious, with over 500 comments cheering on the speakers, and people staying on the platform to chat, long after the event ended.
Sourcing and delivering 80 food hampers to employees across the globe, to be enjoyed during the event, a logistical challenge when there are multiple destinations and time zones involved.
Giving our HR client, the confidence to step up and share Labster’s diversity story, when she would usually take a behind the scenes role.
Mic’ing up a Lobster!
Praise
“In doing a little research, I ended up speaking with the team at Forgather to review my super exciting thoughts on our virtual party. I had no idea what I was doing since this is not necessarily my wheelhouse, but I couldn't have imagined a better, more kind, thoughtful and well-executed team than Forgather. They knew what questions to ask and all of the planning that went into it. They also had a great understanding and sense of the best feel for the event and boy they blew it out of the water! They made the HR team look like superheroes, and I am still getting comments from team members on how epic this was!"
Laura Babin, HR, Labster

